RubyMoon Creative offers so much more than just a website. I make sure to do everything that is required to keep your site running smoothly for as long as possible. My packages are jam-packed with extras to ensure you get incredible value for your money!
So much more than just a website…
Years of experience has taught me – that just building a website is simply not enough. There are so many important factors to take into consideration when creating a website that works.
Here are some of the most important features to take into account when creating a website:
1. User Experience (UX)
User experience is pretty much just what it says – your website must ensure that the user (viewer) finds the website easy to use. It must look professional and visually enhance your brand, product and/or service.
If the user is able to find the content or information that they are looking for with ease – THAT is a great user experience!
With years of professional Graphic Design experience coupled with a wealth of experience building WordPress Websites with the Elementor Pro Page Builder – I know how to make your site look amazing while keeping it professional and easy to navigate.
2. Page Speed Optimisation
The speed at which your site loads is extremely important. Not only to enhance the user experience, but because Google favours websites that load fast.
Page speed affects your SEO ratings which is very important for Google to index/rank your website, and for that reason it is really important to make sure that your website is optimised to be as fast as possible.
RubyMoon Creative makes use of some of the best caching and speed optimisation plugins available, to ensure your site is as fast as possible.
In addition to using speed optimisation plugins, I also use tools like GTMetrix. GTMetrix analyses your entire site for speed and optimisation – and the results allows me to pinpoint any issues that might cause your site to be slower than it should be.
3. SEO (Search Engine Optimisation)
Search Engine Optimisation (SEO) is the tool we use to increase traffic to your website from search engines like Google.
SEO is a way to get your site indexed by Google (or other search engines) organically – this means you do not pay for this indexing. The visibility of your website, when someone searches for a business like yours on Google, increases if your website is optimised for SEO.
RubyMoon Creative makes use of some of the highest rated SEO optimisation plugins, coupled with Keyword research to get your site ranked as high as possible without paying more. Your website also gets connected to Google Search Console and Google Analytics to give your site’s SEO an added boost.
Google Search Console is a free service offered by Google to help me troubleshoot, maintain and monitor your website’s position in the Google Search results. Google Analytics is another service offered by Google that performs website analytics – helping us to see how much traffic your site gets. It also indicates where the website’s traffic comes from and provides other useful information that can be applied to increase your site’s ranking.
4. Visual Appeal
First impressions are SO important! It takes only a fraction of a second for a user to decide if your website looks professional, or easy on the eye – at least. That is not a lot of time you have to make or break potential engagement.
Like it or not – we have a tendency to judge a book by its cover – and with websites it is exactly the same. Therefore, a great looking website is absolutely essential. Visual appeal attracts attention and attention is what gets your visitors engaged.
We all like to look at beautiful things and if given the choice – we will always opt for the better looking design.
The advantage of choosing RubyMoon Creative as your website provider is that I have over 20 years experience in Graphic Design – meaning I KNOW what it takes to make your site look professional and visually appealing.
5. Mobile Friendly (Responsive)
It’s no secret that on average, people are spending a LOT of time on their smartphones these days. We use our phones to play games, take photos, socialise, shop, browse the internet, and of course, for business.
Mobile devices are increasingly used to browse the internet. According to InMobi, up to 60% of global internet traffic comes from mobile devices. This means that is absolutely imperative that your website is mobile friendly.
According to Google, 61% of users are unlikely to return to a mobile site they had trouble accessing and 40% visit a competitor’s site instead.
Not only does responsive (mobile friendly) design improve the user experience, but it also has a noteworthy SEO advantage.
So of course – one of the value added services you will get when RubyMoon Creative creates your website – is that your website will be 100% Mobile Friendly.
As you can see, choosing RubyMoon Creative to build your business website (or online shop) means that you get so much more than just a website.
Email firstname.lastname@example.org today – so that we can take your business to the next level, together!
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